I'm no expert but it seems to me that folks that have never struggled for primary or secondary needs (middle class and up) can easily fool themselves into believing that the tertiary needs that they had fight for are more important than the primary and secondary needs of those less fortunate than themselves. And given that wealthier voices are always the most amplified their material/philosophical culture draws adherents to it.
It then can become a cudgel to pummel global south countries besieged and sanctioned by Western Hegemons struggling to provide for the primary and secondary needs of their people never mind educating them to be more tolerant.