cantstopthesignal comments on Reddit's Active U.S. Users Took a Dip, the last time Reddit will report

Reddit's Active U.S. Users Took a Dip, the last time Reddit will report (www.marketbeat.com)

submitted 1 day ago* (last edited 1 day ago) by schipelblorp@sh.itjust.works to c/watchredditdie@sh.itjust.works

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Article from August of this year (not too cancerous once you get through the first two splash screens).

Reddit shares DROPPED despite increase revenue. Why? Objective signs of enshittification:

declining active user base
massive increases in revenue.

People are leaving so the ones that remain must be more heavily monetized, which leads to more people leaving--the enshittification death spiral.

Reddit will no longer be reporting logged-in users as a separate metric lol

[–] cantstopthesignal@sh.itjust.works 9 points 1 day ago (4 children)

I bet they will go log in only next and really kill their product. The draw of reddit, for me anyway, is that it's anonymous.

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[–] partial_accumen@lemmy.world 7 points 1 day ago (3 children)

Agreed. Don't know why reddit corp doesn't understand this.

"Everyone that was young, left. The changes kept coming in without asking their users what they wanted. They should have held focus groups or product testing. I think when you focus on the money, you lose sight of where you’re going."

Seems like apt critcism, eh? Except that quote isn't from an article on Reddit, its about Facebook. What confuses me most about Reddit corp's restrictions over the past couple of years is we already have a walled garden social media that requires login to consume. Its called Facebook, and audiences are leaving that one even faster. Why would Reddit look at that declining user base and say "yes, thats what we want"?

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[–] Bluescluestoothpaste@sh.itjust.works 1 point 10 hours ago (1 child)

Because spez is not that smart and he doesn't know what else to do besides fall into the same trap facebook did

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[–] schipelblorp@sh.itjust.works [S] 1 point 8 hours ago

It's the trap of make line go up, it's infected every sector of the economy.

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[–] PuddleOfKittens@sh.itjust.works 1 point 12 hours ago

Login only makes perfect sense - you want data and tracking, and forcing a login as a condition of entry both permits easy tracking, and also lowers the barrier of entry for interacting (since you don't need to create an account, as you already just did).

It also makes it easier to block bots.

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