Electronic shelf labels likely to cost jobs and drive up grocery prices, US report warns
(www.theguardian.com)
I remember this quote from a reptile's lover: Expecting companies to not seek profit is like expecting love from a pet snake.
Like snake companies are not designed to love the people that feed them and make them exist. It is unreasonable to anthropomorphize them and expect anything else from them than the maximization of profits.
Which is why where companies work, we should just put safeguard rails so that they don't bite people where they can. And this is also why we should seek other arrangements for any sort of endeavours where the maximization of profit is not the correct incentive.