For consumers, sure, RAM modules aren't something people buy in general. But every device needs memory, RAM and flash. Cars, smartphones, business machies, fucking tv's need them today.
I work for a medical startup and we had to pay scalper prices for the NAND flash chips for the first batch of our devices because of a shortage, because the specific model we need is only made by Micron and their fabs are too busy making stuff for datacenters.