I don't know, it seems to me that most people know how to ask a question or make a request. It's not that different. It's just that a lot of people don't understand what is possible and they freeze.

You tell them, to ask for anything you want. They uncork and say "So I can ask it for a chocolate cream pie?". Partially in jest, but they do that because they don't seem to have a comfortable knowledge of the limits. A person with little technical background has no need for output that they don't understand. Once you guide them a little and let them know they can get a recipe for a chocolate cream pie and some practical advice on how to make it, that might be helpful, but little better than just looking up a recipe. You'd have to let them know that they can find multiple variants of recipes and have it rank them, compare them, and produce a summary of the most popular types. By now they've stopped listening and have gone to the grocery store to buy a chocolate cream pie and you're standing there hoping they will give you a piece.

In summary, I wish I had some pie. What was the question?