My 50" 4K TV was $250. That TV is now $200, nobody is flexing the resolution of their 4k TV, that's just a regular cheap-ass TV now. When I got home and started using my new TV, right next to my old 1080p TV just to compare, the difference in resolution was instantly apparent. It's not people trying to defend their purchase, it's people questioning the methodology of the study because the difference between 1080p and 4k is stark unless your TV is small or you're far away from it. If you play video games, it's especially obvious.
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