It's a call to action from Louis Rossmann a consumer rights activist. It's supposed to help people understand how many other people are actually interested in consumer rights/right to repair/right to ownership/privacy.

There are a few videos explaining the concepts, you may want to look it up.

The only measurable outcome so far is an increase in contributions to consumerights.wiki, a wiki aiming to be a resource for consumer rights activism.

It's really fun to find clippy in the wild. Fediverse related videos/channels are more likely to have comments from clippy, but you may find him anywhere really.