Its called marketing.
They're actually building those devices. It's not marketing if you can buy them.
Why wouldn't they?
Because most companies do. They gloss over the shifts so that they can focus on other stuff.
Why does being clear about why they've abandoned their mission excuse anything?
Because it shows that they haven't. They talked about the work they put into trying to make it modular.
That's the opposite of what's happening though.
For this one product, maybe. But again, this was one of the four products they announced yesterday.