That's one way to look at it, but another is that more people would use the coupon, so the original coupon vendor makes up for lower margins with higher volume.
Honey's take should be small, since they're doing very little of the work.
That's one way to look at it, but another is that more people would use the coupon, so the original coupon vendor makes up for lower margins with higher volume.
Honey's take should be small, since they're doing very little of the work.