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YouTube is Losing The War Against Adblockers (www.howtogeek.com)
submitted 2 years ago by to c/technology@lemmy.world
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  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
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[–] 5 points 2 years ago

Advertisements are for a large part about brand recognization. Even if you're not going to buy the product, the fact that you remember the brand means the ad has worked.

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