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YouTube is Losing The War Against Adblockers (www.howtogeek.com)
submitted 2 years ago by to c/technology@lemmy.world
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  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
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[–] 55 points 2 years ago (2 children)

If they didn’t have to support the web, and various legacy platforms, the could lock it all down with drm more easily.

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  • [–] 137 points 2 years ago (1 child)

    Hence Google's proposal to DRM the web

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  • [–] 10 points 2 years ago (1 child)

    And people's response has shown its not easy or even working.

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  • [+] 8 points 2 years ago* (last edited 1 year ago) (1 child)
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  • [–] 5 points 2 years ago (1 child)

    That’s far less true now that they’re breaking the functionality of tons of adblockers that it was a few years ago.

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  • [+] 5 points 2 years ago* (last edited 1 year ago) (1 child)
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