Sufficiently large orgs probably will be eligible for exemptions under the theory that they are agreeing ahead of time.

But also? The Adobe suite are just leagues better than anything else in that space. Smaller companies with smaller contracts can get away with, frankly, lesser software. But at scale? You need stuff like the "Oh shit, we should stop calling it AI" plugins. And workflows matter a lot when the vast majority of your applicant pool have been using Adobe software for literally decades.

A decent number of the tech youtubers have done "We tried to not use Premier for one week" style videos. And they usually end up coming out with "I guess we could maybe make it work but it just isn't worth it"

Much like with "this is the year of gaming for linux", it is going to need massive amounts of grass roots effort to actually focus on UI/UX over "We don't need that because we are smarter" bullshit. And, eventually, it will be good enough for influencers/taste-makers to give it a chance.

Big corporations probably think that since they don't engage in things that would get moderated it doesn't matter to them.

Corpos are too big and stupid to react in time for this