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EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO (www.tomshardware.com)

submitted 2 years ago by alessandro@lemmy.ca to c/pcgaming@lemmy.ca

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[–] andrew_bidlaw@sh.itjust.works 3 points 2 years ago (1 child)

I was always wondering how much money shooters set in modern times like BF\COD get from weapon manufacturers and army. It's both an ad for service and a shooting range with a touch of competition.

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[–] maynarkh@feddit.nl 7 points 2 years ago

IIRC, the US military does not ask for much in money terms, but you can't show it in a negative light. That's why most games become thick with propaganda.

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