aluminium comments on EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO

PC Gaming

15,489 readers

4,263 active

349 users here now

For PC gaming news and discussion. PCGamingWiki

Rules:

Be Respectful.
No Spam or Porn.
No Advertising.
No Memes.
No Tech Support.
No questions about buying/building computers.
No game suggestions, friend requests, surveys, or begging.
No Let's Plays, streams, highlight reels/montages, random videos or shorts.
No off-topic posts/comments, within reason.
Use the original source, no clickbait titles, no duplicates. (Submissions should be from the original source if possible, unless from paywalled or non-english sources. If the title is clickbait or lacks context you may lightly edit the title.)

founded 3 years ago

moderators

[–] aluminium@lemmy.world 14 points 2 years ago (5 children)

Anyone remembers the In-Game Billboards in their older racing games like NFS and Burnout?

permalink

fedilink

source

hideshow 5 child comments

[–] xavier666@lemm.ee 15 points 2 years ago* (1 child)

Fun fact, Euro Truck Simulator 2 has mods which adds billboards with regional ads. Players are voluntarily downloading mods which adds ads for more emersion. The default ads were not enough. It helps that the dev, SCS Software, is not a dickhead and has supported the game for more than a decade with good DLCs with virtually no problems.

permalink

fedilink

source

parent

hideshow 1 child comment

[–] aluminium@lemmy.world 2 points 2 years ago

neat. I think ads CAN be done right, but it sure is a fine line.

permalink

fedilink

source

parent