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Reddit mods are calling for an ‘affordable return’ for third-party apps
(www.theverge.com)
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It doesn't have to die all of a sudden; once it becomes obvious that it's peaked, nobody will be willing to underwrite them losing money anymore and they'll go through progressive rounds of layoffs and shittier monetization strategies until there's nobody left.
That I can see. Will be interesting to see how much of a hit to their IPO this was.