I think what you have observed is short-lived. I am starting to notice a lot of poor reddit etiquette showing up more and more here.
One of my huge pet peeves is multiple people posting the exact same link to the exact same article into the exact same community over the span of several hours. I'm not sure if they are doing it for the attention, if they are narcissists and assume that because they just discovered it that no one else might have posted it first, or if they are just too damned self-centered to quickly check the latest couple dozen posts to make sure they aren't posting a dupe.